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The exponential growth of information that day after day is generated through the use of mobiles, social networks, the web, the 4.0 industry, as well as the immense number of applications and solutions, requires expert professionals in issues related to the internet of things and autonomous mobility. This enormous amount of structured and unstructured data generated daily, immediately requires professionals with the necessary technical knowledge to process them wisely and extract the information hidden from traditional analysis, and vital for proposing innovative and creative solutions.

The digitalization of information and the mobility of business operations to the cloud requires trained personnel to face this new global trend. This transformation will not be exclusive to large companies or research centers, but involves any type of company, hence the great demand for professionals who know how to smartly analyze their databases.

Companies need to analyze, process and extract relevant information from all these data groups that are generated day by day through the companies' pages and applications, from their own internal manufacturing processes or through the different work dynamics of the company’s employees, or through the opinions expressed by consumers through social networks. However, such information extraction must be carried out logically through tools and algorithms of the so-called data science, which based on information obtained from the past, new creative solutions to current problems are obtained, as well as innovative ideas for future planning.

The Master in Business Analytics program is presented as an option to enrich the current academic offer of Tecnológico de Monterrey portfolio, particularly in the convergence of the areas of data science, software engineering and business management.


The Master in Business Analytics program aims to train professionals who:

  • Have technological tools to help identify and lead data science, smart manufacturing, and software engineering projects to respond in a timely and innovative way to the particular needs of organizations in today's digitalization era.
  • Have technical engineering and management knowledge, as well as the necessary skills to face multidisciplinary and innovative real problems within a large company in constant transformation, always keeping in mind supporting the technological and economic development of the country.

The program is aimed at professionals who have relevant professional experience and who meet at least one of the following criteria in their professional development profile:

  •  They are in leadership positions with perspectives of organizational growth, considering important the systemic understanding of the organization and support methodologies for decision making.
  • Professionals interested in solving data science and digital transformation problems within their work area in a multidisciplinary and innovative way.
  • Experts with work experience who wish to develop and / or strengthen consulting skills to support continuous improvement, competitiveness and sustainability of organizations in the region through the application of diagnostic methodologies, generating innovative and effective solutions.
  • Have an excellent academic record; talent in the generation of knowledge; fluency of communication; work professionally under strict ethical standards; open to new ways of assimilating knowledge and professional practice, as well as being intellectually curious.
  • Documentation accrediting academic credentials and a minimum professional average of 80/100 (professional title, ID, and subject certificate).
  • 2 letters of professional recommendation.
  • Motivational essay.
  • Updated curriculum vitae.
  • Bilingual interview with the Program Director or Program Faculty.
  • PAEP exam or its equivalent, according to institutional requirements.

Tecnológico de Monterrey seeks to integrate a new generation of students in all its graduate programs, who have completed their undergraduate studies and distinguished themselves by being: talented, enthusiastic people, committed to the development of their environment and to the well-being of society; people who have the potential to successfully complete their graduate program and become leaders with entrepreneurial spirit, human sense and internationally competitive. 

Therefore, for admission, the applicant participates in a complete selection process that considers:

  • The result of the Admission Test for Postgraduate Studies (PAEP).
  • The overall grade point average (GPA) in their undergraduate studies.
  • Each School may have additional requirements.
COURSE PLAN

MODALITY

Face to Face


TAUGHT AT

EGADE Business School Monterrey

EGADE Business School Santa Fe


PERIOD

Trimester

GRADUATE PROFILE

The graduates from this program will be able to:

  • Identify opportunities in the changing environment that allow them to design sustainable business models based on organizational and digital transformation processes. This in order to generate economic, social and environmental value in the community.
  • Understand the needs of stakeholders to lead change processes and ensure the relevance of the group, in order to exercise leadership with a human sense and consistent with the strategic objectives of the organization.
  • Understand the importance of disruptive technologies and their business application in order to respond the demands of the current environment: volatile, uncertain and complex.
  • Design descriptive, prescriptive and predictive models to support agile, effective and dynamic decision making.
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